News Room

Apple Unveils AppleCare One for Multiple-Device Protection

Apple Inc. Problem Solving AppleCare

Apple has introduced AppleCare One, a new protection plan that allows you to bundle multiple devices under a single monthly subscription that starts at $19.99 per month. While the simplified coverage may appeal to many Apple users, the financial benefits aren’t as straightforward as they might appear.

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Apple Should Align Its Corporate Behavior with Its Stated Values

Apple Inc. Opinion antitrust

Despite Apple positioning itself as a force for good, the company’s App Store policies and grudging compliance with court orders reveal a company prioritizing profits over developer partnerships. Now is the time for Apple to realign the less attractive aspects of its corporate behavior with its values of excellence and care.

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WhatsApp Receives $170 Million Judgment Against Israeli Spyware Company NSO Group

Apple Inc. Security Tech News Meta spyware WhatsApp

After years of litigation, WhatsApp has won a nearly $170 million judgment against the Israeli company NSO Group, maker of the Pegasus spyware. The ruling follows Apple’s quiet abandonment of a similar lawsuit in late 2024.

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Apple Q2 2025 Financials Solid Despite Upcoming Tariff Uncertainty

Apple Inc. 2025 Financials Q2 Financials

Although tariff hikes did not materially affect Apple’s revenues and profits for Apple’s second fiscal quarter of 2025, that may change next quarter. Most product categories saw higher revenues than last year’s, with only Wearables posting a decline.

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WWDC 2025 Scheduled for June 9–13

Apple Inc. WWDC

Mark your calendars—Apple has announced that its Worldwide Developer Conference will kick off on 9 June 2025. Last year’s question if WWDC would bring an AI-powered version of Siri remains open.

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New Apple Health Study to Research Role of Tech in Improving Health

Apple Inc. Tech News health research

Apple’s ambitious new health study seeks to enroll 500,000 participants to explore the connections between technology use and various aspects of physical and mental health.

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Apple in 2024: The Six Colors Report Card

Apple Inc.

Jason Snell of Six Colors has released his tenth annual Apple report card, featuring ratings and quotes from a select group of Apple commentators, including many associated with TidBITS.

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Despite iPhone Decline, Apple’s Q1 2025 Sets Revenue Records

Apple Inc. 2025 Financials Q1 Financials

Apple again set revenue records in its first-quarter fiscal results, with Services posting the largest increases once more. Mac and iPad sales rebounded, while revenues for both Wearables and iPhone declined, although very slightly, compared to last year’s quarterly results.

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Misguided Apple Intelligence Ads

Apple Inc. Opinion Apple Intelligence

The initial Apple Intelligence features aren’t exactly world-changing, but if we’re to believe Apple’s ads, they’re primarily shortcuts for those uninterested in investing time and effort.

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Apple Acquires Pixelmator, Speculation Begins

Apple Inc. Media Creation Tech News acquisition Pixelmator

What precisely will come of the acquisition, no one outside Apple knows. At a minimum, Apple will be acquiring top engineering talent in the image editing space, but it's an opportunity for the imagination to run wild.

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